Sunday, April 15, 2012

‘Young Talent: Catalyst for Transformation-2012’ - SAOO PDP FORUM - 2012

Theme:- The SAOO PDP Forum 2012 addresses the role of young talent in order to motivate them into taking up the challenge of leading Saudi Aramco to the next generation in professionalism, intelligence and leadership skills. The theme for this forum ‘Young Talent: Catalyst for Transformation is a statement of its intent and desire to create a futuristic organization that derives its strength from youthful energy and quick thinking individuals who will transform the way Saudi Aramco presents itself to the world.

Theme Monogram:- This theme logo centers around the three main contributing factors viz: Youth, Catalyst and Transformation and represents a changing environment at Saudi Aramco. The transformation is represented by the brightly colored circles overlapping each other and the three main contributing factors as pins attached to the transformation process

KJO - Health Campaign 2012

The KJO Health Campaign coincides with the United Nations’ World Health Day. The theme for the year ‘Health & Ageing’ takes a practical look at how to lead a healthy life despite the onset of old age. The campaign, open to all citizens of Al-Khafji will provide access to valuable information and free check-ups.


This colorful design captures the different colors, hues and shades of the young and energetic industry represented by Al Nijoom. Each character takes on a different color to depict the various functions like photography, videography, outdoor broadcast, events, sound, lights, animation, etc. The crystal effect that is created resembles the cutting-edge technology that Al Nijoom propagates. The overall feel disperses a young and dynamic enterprise that has evolved on its strength of technology and professionalism.